The cannabis industry is an emerging economy of commercial-regulated cannabis, cannabinoid compounds and byproducts. Cannabis use dates back to the 3rd millennia BCE as a fibre, food source, medicine, and psychoactive properties.
Cannabis is a flowering plant that belongs to the Cannabaceae family, which includes hops (used to make beer) and hackberries. Cannabis recognized species are Sativa, Indica and Ruderalis (indigenous to Central & Eastern Europe), although all cannabis plants are considered the same on a molecular level. Cannabis is also known as hemp, which refers to industrial cannabis or low THC content and high cannabinoid concentration cannabis.
The origins of cannabis prohibitions in the United States and Canada stem from racism, xenophobia, and discrimination against Black, Brown, Asians, and Mexican. In Canada, Emily Murphy, a women's rights activist and a magistrate, is credited with creating the anti-immigrant bias and war against drugs by publishing her The Black Candle novel in 1922 and articles in Maclean's Magazine. In 1923 cannabis use was banned in Canada and was added to the Narcotics Drug Act in a late-night House of Commons session.
In the United States, cannabis cultivation played an essential role in the 1600s in establishing the United States and its expansion into the Americas. George Washington grew cannabis hemp on Mount Vernon, and cannabis was widely available in pharmacies in the 1850s.
Cannabis was first regulated in the United States under revised poison laws of 1906 that would restrict the sale of cannabis to pharmacies and require proper labelling. California was the first state to included cannabis as a poison.
By the 1930s, cannabis was being blamed for violent crimes, irrationality, and overly sexual by the head of the Federal Bureau of Narcotics, Harry J. Anslinger.
Since criminalization, despite the equal usage rates of cannabis use, Black and Brown minorities are more likely to be arrested, charged and incarcerated than White-Americans. Currently, there are 40,000 people incarcerated for cannabis offences in the United States.
What is the Cannabis Industry? 🤔
The cannabis industry consists of 14 primary categories of businesses, institutions, organizations, and government bodies that derive commercial and social benefits from the cannabis plant and compounds.
Over the following several videos and blog posts, we will break down each sector, define what it means in the cannabis industry and spotlight companies, jobs and careers for each category.
What is the Cannabis Industry?
Agriculture and farming is the first sector in the industry. Without cannabis agriculture and farming, there is no cannabis industry. 🙌🏾 🙌🏼
Definition: Cannabis Agriculture & Farming
Cannabis agriculture and farming is the cultivation and development of cannabis, industrial hemp, and hemp CBD crops in greenhouses, indoor facilities, and outdoor farming. Agriculture and farming in cannabis consist of cultivation, seed & soil, agriculture technology, extraction, and automation.
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Whether you come from the legacy market or are new to cannabis, getting the proper cannabis education will help you succeed in the industry.
Definition: Cannabis Education
Cannabis education is the facilitation of acquiring cannabis-related skills, knowledge, and vocational training. Education in cannabis includes higher education, training & development, certification, licensing, and academic research
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Financial Services 101
Depending on where you live, access to reliable banking and cash management services in the cannabis industry can be challenging and complex.
Definition: Cannabis Financial Services
Cannabis financial services are economic services provided to cannabis businesses by financial institutions. Financial services in cannabis include venture capital, private equity, insurance, credit unions, and investment banking.
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Government is the governing body responsible for cannabis regulation at a federal, state, provincial, and municipal level. The cannabis industry’s government sector includes government administration, public safety, health & human services, control boards, and commissions.
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Information Technology & Services
Definition: Cannabis Information Technology & Services
Cannabis information technology and services support the design, development, maintenance of information technology devices and services. In cannabis, this includes software & cloud, hardware, equipment, and instruments.
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Definition: Cannabis Manufacturing
Cannabis manufacturing is the production, development, and processing of consumer goods, industrial goods, machinery, and equipment. Cannabis manufacturers produce food & beverage, personal care, textiles, industrial automation, machinery, and equipment. Vertically integrated cannabis companies have integrated supply chains starting in cultivation, extraction, manufacturing, and retail.
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Media & Communications
Definition: Cannabis Media & Communications
Cannabis media & communication is the transmission and dissemination of cannabis data and information in media for news, entertainment, public relations, and marketing communications. Media communications in cannabis include publishing, advertising, and entertainment.
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Medical & Healthcare
Definition: Cannabis Medical & Healthcare
Medical cannabis and healthcare is the practice of medicine, the maintenance, the improvement of human and animal health using cannabis, hemp CBD, and cannabinoids. Healthcare companies in cannabis consist of pharmaceutical, biotechnology, mental health, and specialized medicine.
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Definition: Cannabis Nonprofit
Cannabis nonprofits are organizations that advocate for the public social benefits of cannabis legalization and commercialization. Nonprofits in the cannabis industry consist of charities, associations, human rights, and social equity organizations. Social equity and prison reform are prominent social causes in cannabis.
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Professional & Technical Services
Definition: Cannabis Professional & Technical Services
Cannabis professional and technical service companies provide specialized services to businesses and consumers. These service providers are public accounting, law firms, testing laboratories, clinical research, security, staffing & recruitment. Occupations in these fields require specialized training, certification, licensing, and education.
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Definition: Cannabis Real Estate
Cannabis real estate is the buildings, land, and natural resources for commercial use in the cannabis industry. Real estate in cannabis consists of commercial real estate, construction, architecture, planning, real estate investment trusts (REIT), and building materials.
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Definition: Cannabis Retail
Cannabis retail consists of physical and e-commerce stores that sell consumer goods, services, and industrial supplies. Retail channels include recreational & medical dispensaries, lifestyle & merchandising, restaurants & leisure, and industrial supplies. Cannabis retail is the largest employment sector in cannabis.
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Supply Chain & Logistics
Definition: Cannabis Supply Chain & Logistics
Cannabis supply chain and logistics is the movement of raw materials and finished goods between businesses, consumers, and regulatory agencies. Supply chain and logistics in cannabis consist of warehouses, distribution, transportation, and international trade.
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Travel & Hospitality
Definition: Cannabis Travel & Hospitality
Cannabis travel and hospitality is the movement of consumers and business professionals between geographic regions for business, hospitality, recreation, and entertainment. Travel and hospitality in cannabis consist of hotels & resorts, vacations & tours.